Google Ads That Bring High-Intent Leads in Peterborough
We build and manage Search campaigns that focus on what matters: calls, bookings, and quote requests. Clean tracking, strong keywords, and weekly optimization to reduce wasted spend.
Search
Capture high-intent local demand
Calls
Track calls & form leads
Negatives
Reduce wasted clicks
Testing
Ongoing ad + keyword iteration
Why Google Ads Work
Search ads capture demand at the moment someone is ready to buy. The difference is how well your account is structured and optimized.
High-intent leads
Google Search reaches people already looking for your service—right when they need it.
Pay for action, not noise
We structure campaigns around outcomes: calls, bookings, quote requests—not vanity clicks.
Cost control
Budgets, locations, and negatives keep spend tight—so you don’t pay for irrelevant searches.
Improves over time
Search terms change. Competitors move. We optimize weekly so performance stays stable.
Who This Is For
If you want consistent leads (calls, bookings, quote requests) from people actively searching—Google Ads is usually the fastest channel to start with.
Local service businesses
Trades, clinics, home services, repairs—any business in Peterborough that wants consistent leads.
You want more calls fast
SEO takes time. Search ads can generate leads while your organic rankings build.
You only serve specific areas
We tighten targeting by location and intent so you’re not paying for the wrong traffic.
You want clarity and control
You want to know what’s being tested, what’s being paused, and where your money is going.
What You’ll Get
A clean account setup, strong keywords, and optimization that reduces waste.
- Campaign structure built around lead intent
- Keyword + search term cleanup (negatives included)
- Ad copy testing (multiple angles)
- Tracking checks for calls/forms
- Monthly reporting with clear next steps
What's Included
Google Ads management focused on qualified leads and cost control—not random traffic.
Free Strategy Call
We’ll review your goals and recommend a simple campaign plan + starting budget range.
Book Free CallOur Process
Clear steps, clear feedback loops, and consistent optimization.
Audit + keyword research
We review your current setup (if any), study local competitors, and map keywords by intent.
Build a clean structure
We create campaigns/ad groups that match how people actually search—so Quality and relevance improve.
Launch + tracking check
We launch with conversion tracking verified (calls/forms). If tracking is off, you can’t optimize properly.
Optimize + report
We cut waste using search terms + negatives, test new ads, and share clear monthly insights + next steps.
Google Ads Pricing
Transparent pricing for Google Ads management
Premium
+ ad spend
- Campaign TypesSearch + Display
- Keyword Research
- Ad Copy Creation6 ads
- Negative Keyword Management
- Quality Score Optimization
- Remarketing
- Shopping Ads
- Conversion Tracking
- Monthly Reports
- Strategy CallsMonthly
Tap tabs above to compare plans
| Features | StandardCAD 599/mo+ ad spend | Most PopularPremiumCAD 999/mo+ ad spend | EliteCAD 1,799/mo+ ad spend |
|---|---|---|---|
| Campaign Types | Search | Search + Display | Full Suite |
| Keyword Research | |||
| Ad Copy Creation | 3 ads | 6 ads | Unlimited |
| Negative Keyword Management | |||
| Quality Score Optimization | |||
| Remarketing | |||
| Shopping Ads | |||
| Conversion Tracking | |||
| Monthly Reports | |||
| Strategy Calls | Monthly | Weekly | |
Frequently Asked Questions
Quick answers about Google Ads management.
Want More Calls From Google Search?
Book a free strategy call—we’ll recommend a simple plan to start capturing high-intent leads in Peterborough.
Book a Free Ads Strategy Call